Fashion


Photography courtesy of Dan Lim for Nobis.

The drop features genderless, limited edition pieces.

The hotly anticipated capsule collab from Canadian outerwear brand Nobis and NBA champion/Toronto Raptor/style lord Serge Ibaka dropped today with a selection of nine genderless winter-ready styles including a parka, anorak, vests and accessories. Obviously scarves are part of the mix because Ibaka loves that #BigScarfEnergy.

“I’m thrilled to collaborate with Nobis on my first fashion collection,” Ibaka said in a statement about the wares, which range in price from $60 to $995. “Nobis is very simple and chic, which made me really fall in love with the brand, making them the perfect partner. Getting dressed to me is an art, and I wanted to express myself through this collection and share it with my fans.”

Photography courtesy of Dan Lim for Nobis.

This drop comes after the announcement late last year that Ibaka – who’s an integral part of turning pre and post-game style into newsworthy content – would be a Nobis brand ambassador. Speaking to the superstar athlete’s travel-heavy schedule, every piece in the assortment can be laundered at home; and the outerwear items feature water-repellant and windproof fabrications. (For Ibaka’s biggest fans, the bucket hat boasting his catch phrase “Mafuzzy” is sure to be a huge hit.)

“We couldn’t be prouder to take our partnership with Serge Ibaka, one of our Global Brand Ambassadors, to the next level with the release of this collaborative collection,” Nobis Co-founder and Vice President Robin Yates said about the novel launch. “Serge represents the best of professional sport and international fashion and we are absolutely delighted to be working together in bringing his vision of Nobis x Ibaka to life.”





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